易车解析荣威自2015年发布Vision-R概念车以来，其推出的“律动设计”语言已经通过了三年多的历练，如今在市场中也得到了出色的口碑。而这次荣威将会在旗下全新大五座SUV—荣威MAX上，再次诠释“律动设计”的全新硬核定位。
荣威MAX将采用层次丰富的双腰线设计，官方称之为“时空穿梭腰线”，其分为上下两段。上段腰线秉承律动设计的核心思想，从大灯向尾灯横向贯通，精炼简洁；下段设计蕴含整个腰线的灵魂，线条依托曲面起伏变化，刻画出了四个强有力的轮包曲面。
荣威MAX采用了多刃式引擎盖设计，通过充满力量的车筋线勾勒出丰富的曲面变化，让整体视觉效果均衡有力，并且使其拥有了更为明显的立体层次感。
轮圈的设计内涵来源于风云的意象，其中18寸驾云轮圈辐条圆润饱满，线条飘若游云；19寸驭风轮圈采用精准的切面造型够勒出飘然生风的感觉，使整车蕴含驾驭风云的速度感。双尺寸轮圈全部运用双材质设计，增强整体豪华观感。
荣威MAX将会推出六款车身颜色，其中上汽设计继Marvel X独特的克莱茵蓝之后，又为新车全新调配了名为5G蓝的配色，并且5G蓝拥有Xirallic、Pyrisma两项专利技术，突出了金属表面的夺人色泽，在阳光下带来无边无际的开阔视觉体验。除了5G蓝之外，另外五款配色为聚变红、暗质黑、纳米白、引力棕、超星金。
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