近日,菲亚特克莱斯勒集团(FCA集团)公布了2018年财报,财报显示,玛莎拉蒂品牌2018年净收入降至26.63亿欧元,与2017年的40.58亿欧元相比,下滑了34%;同时调整后的息税前利润为1.51亿欧元(约合人民币11.55亿元),同比大幅下跌73%。
利润的大幅下滑,离不开销量的下跌!
资料显示,2018年玛莎拉蒂全球出货量为3.49万辆,相比2017年的5.15万辆,下滑了32%。其中,2018年玛莎拉蒂国内仅售出新车10,696辆,同比下滑32%。主力车型总裁及Ghibli全年销量下滑均超过40%,SUV车型Levante全年销量为仅6,939辆,同比下降25%。
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