只要做到这两点,就算是三缸机也不怕没销量!

说起三缸发动机,国内消费者对它的普遍印象都比较差,往往都是因为它的抖动。从80年代三缸发动机就出现在市场上,到现在越来越活跃,消费者对它的态度也从最初的“谈之色变”逐渐接受。当然现下关于三缸发动机的争议一直存在,但是随着相关产品越来越多,你会发现也不是所有的三缸发动机车型销量都“扑街”,只要做到这两点,三缸发动机车型销量也不差!

■优化

只要做到这两点,就算是三缸机也不怕没销量!

首先三缸机由于先天设计问题,抖动问题的确是不可避免的,但是现如今汽车行业的发展,这个抖动肯定没办法和以前的夏利、奥拓相提并论了,而且每家车企都有自己独特的绝招来环节抖动这一感受的传递。比如宝马模块化,并且在发动机机体附近增加橡胶垫缓冲过滤抖动,吉利领克通过单平衡轴结构和双质量飞轮以及长效正时皮带来实现轻抖动。要么阻止抖动的传递,要么从根源添加平衡轴等来抑制抖动,很多三缸机车型现在只有怠速的时候会有抖动的感觉,跑起来以后差别不大。

只要做到这两点,就算是三缸机也不怕没销量!

■便宜

还有一种方法最简单,不用耗费更多的成本和技术,只要有足够的诚意让利消费者,三缸发动机车型也不愁没销量。比如别克英朗,从2017年年末换代,全系三缸新品上线之后就迎来了跌跌不休之路,从夺冠热门跌出前20名,在2018年最后一个月,成功实现逆袭,月销破三万,位列榜单第三!靠的是什么?是消费者对三缸发动机接受度变高了?是有一部分这个原因,但是更多的还是英朗的价格!

只要做到这两点,就算是三缸机也不怕没销量!

在售车型11.99万起售,现在终端综合优惠2-4万元,甚至有的地区此相关车型裸车不到八万,对三缸发动机的担忧和顾虑也抵不过这么大幅优惠的诱惑,销量反增的确是情理之中。

只要做到这两点,就算是三缸机也不怕没销量!

而且现在车市大环境三缸发动机的风也是越来越大,福克斯、 英朗、凌派、全新凯越等车型都是全系标配3缸发动机,还有更多三缸车型蓄势待发。新品的冲击之下,消费者对三缸发动机接受度自然也是越来越高了。

原创文章,作者:cesifu,如若转载,请注明出处:http://www.cesifu.com/article/3742.html

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